About the Channel® Brand

Committed to Your Success

What makes Channel different? It’s the partnership our farmers experience through the Channel® Field Check Up Series. All season, a Channel Seedsman will make observations about your conditions, listen to your needs and give tailored recommendations.

It’s all part of Seedsmanship At Work® — a commitment that starts with placing products to perform, extends all the way to harvest, and continues into planning for the next year.

What makes the Channel brand different from other seed brands? We believe it is the partnership we build with you. As a Channel farmer, you’ll experience this partnership through the Channel® Field Check Up Series — backed by the Climate FieldView™ platform — where your Channel Seedsman will make observations about your specific conditions, listen to your needs and give tailored recommendations throughout the season and beyond.

It’s all part of Seedsmanship At Work® — a commitment to go above and beyond to help you succeed. It starts with placing products to perform, extends into evaluating crop development throughout the season, and continues well after harvest into planning for the next year.

This commitment is supported by our three core pillars:

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Expert Advice

Your Channel Seedsman and a trusted team of advisors — including local agronomists and expert personnel — help you get the most out of every stage of the season with expert advice and insights.

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Customized Service

A Channel Seedsman is dedicated to delivering recommendations tailored to your specific concerns, goals and conditions through the Channel® Field Check Up Series.

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Elite Seed Products

Channel® products are designed to perform in local conditions and developed with a rigorous selection process using field-proven, precision-breeding technology to help farmers maximize plant vigor and yield potential.

Because of this commitment to Seedsmanship, Channel is much more than the products we sell.

Seedsmanship Roadshow

Delivering customized service all season long is what sets Channel apart. With the Seedsmanship Roadshow, you can get a true feel for what Channel is about by following Channel Seedsmen from around the country who are making a difference for their farmers.

Watch Roadshow Videos

Discover the Field Check Up Series

See how a Channel Seedsman will walk your fields and provide customized recommendations based on your specific conditions.

Learn How It Works

Find a Dedicated Seedsman in Your Area